Lui

LUI is one of France’s most influential men’s lifestyle and adult‑entertainment magazines, first published in 1963 by Daniel Filipacchi with Jacques Lanzmann and Frank Ténot. Created as a sophisticated French counterpart to America’s Playboy, it blended high‑quality erotic photography with serious cultural writing. Its tagline, “Le magazine de l’homme moderne”, captured the magazine’s ambition to present adult content within a stylish, intellectual framework.